Puma are launching one of their most ambitious campaigns in 2008, entering a Puma boat into the Volvo Ocean Race, being their official merchandise supplier, as well as creating an unique and stunning sailing lifestyle range. I had the privilege of attending the launch in Cape Town yesterday, and walked away feeling I’m into the wrong sport, but connected with an incredible incredible brand in Puma.
(Puma training yacht in photo with casual deck shoes)
In the presentation visual and video clips of previous Volvo Ocean Races were screened, and its mind blowing seeing what limits are pushed. “Life at the extreme” is what the range is built on, and from the technical side of this top end racing, the platform is laid for the casual range. Performance lifestyle.
(Top in racing boots, with a difference)
(The training yacht based out of Boston USA)
One Response to "Puma Sailing Range – Volvo Ocean Race"
Dan my boy
Wow website and all, what next hope u r well and I believe your training is back to where it should be. No more broken arms legs and……….pink your fav colour no Dan and doing dishes is not such a bad thing now. C u soon in Dec.
Kevin